How has Power House been tested?
Andrew pitched Power House to MYOB Agency’s Creative Director, Tim Gill …
“I want to create a program that is personal, loaded with ideas and lots of practical tools and insights.” “I wanted the team to be armed with ideas that they could action immediately.” “I wanted to kick aside the whole lecture model and work together with the teams, and help them shape the practice’s new ways of thinking about, delivering and making work”.
In July 2019 the workshops were rolled out with an incredible, overwhelming result.
“Andrew understood our vision of delivering creative excellence in-house. His ideas around practice-led studios, practical ideation tools and enthusiasm for unrealised creative opportunities inspired the whole team – we’re going to make sure he comes back.”
Tim Gill, Creative Director MYOB
In-house creative teams wanted
Power House is a creative workshop program developed to transform in-house creative teams. A making and mentoring approach devised to invigorate your studio’s creative purpose and culture by Work Art Life’s internationally recognised designer, creative director, writer and artist Andrew Ashton.
How can we elevate the value of creative thinking?
In a time where all the attention seems to be on rock-star designers, in-house studios are one of the most significant forces impacting design today.
The Power House project investigates the potential of in-house design services and encourages teams to take their studio to the next level.
“Andrew is an inspiration in getting cut through communication to allow you to build and market your business. He has a cutting edge which provides for visually exciting design and interactive solutions. He comes up with the most brilliant ideas that created true emotional engagement, and sometimes that can be as simple as stamps through to billboards. He is a pleasure to work with and if you get a chance you won’t be disappointed!”
Chief Digital Advisor, Microsoft
How will Power House work?
We are going to rethink, make, shake things up, understand our potential, question our spaces, tell our stories, lead the creativity and design conversation. We will discover new and old ways, and set the right creative path for your studio. Is it to become the creative heart of your organisation?
Who is doing the workshopping?
The project is devised and facilitated by Australian designer Andrew Ashton. Ashton draws upon:
How deep can we go?
Powerhouse offers four workshop options:
— MAD DAY
a day intensive introduction session
— SIX MAD MORNINGS
six skill-specific workshops 1/2 day sessions
— TOP-UP TIME
one skill specific 1/2 day session
project specific 1/2 day session
Where will it happen?
All workshops will be conducted onsite at the in-house studio.
Will there be coffee?
Yes, with full cream milk, please.
How can we make it happen?
Get in touch for a workshop briefing, identifying opportunity, team and skill set the in-house studio is seeking to explore. Timing and workshop budget is set as part of workshop briefing.